Fourth Pillar of Business – Finance and Accounts: Master of Basics

Fourth Pillar of Business – Finance and Accounts: Master of Basics


Price: ₹501 - ₹451.00
(as of Nov 30, 2025 11:25:22 UTC – Details)

Why This Book Matters

Over the past 25 years in the field of Accounts and Finance, I have witnessed a recurring and worrying pattern among MSME entrepreneurs: finance is often treated as an afterthought. Despite being the backbone of any business, the financial function is overlooked, leading to a lack of internal controls, visibility, and accountability.

Many business owners have no access to their own books of accounts, are unaware of critical login credentials (such as for Income Tax, GST, TDS, ROC, and banking), and lack systems for password management, data backup, or digital asset control. In a world where data is more valuable than money, such lapses pose serious risks―from penalties and data breaches to business failure.

An even deeper concern is the knowledge gap among MSME accountants. More than 80% do not regularly update themselves with rapidly changing laws and notifications from tax and regulatory departments. Today’s audits are fully digital, and even a small error―whether by omission or ignorance―can trigger significant consequences.

This book aims to address these gaps. Written in a crisp and structured manner, it provides practical, non-theoretical guidance to MSME entrepreneurs. It will help you understand your financial systems better, build a stronger internal control framework, and avoid costly compliance mistakes. Most importantly, it empowers business owners to take control of their financial data and systems.

If MSMEs are strong, the nation is stronger. With over 80% contribution to employment and GDP, strengthening MSMEs ensures a healthier economy. This book is a small step toward that big goal.

Let it be your eye-opener―and your action-starter.

ASIN ‏ : ‎ B0FGQ6FYR6
Publisher ‏ : ‎ Notion Press (4 July 2025); Notion Press Media Pvt Ltd
Language ‏ : ‎ English
Paperback ‏ : ‎ 236 pages
ISBN-13 ‏ : ‎ 979-8899849619
Item Weight ‏ : ‎ 340 g
Dimensions ‏ : ‎ 15.24 x 1.63 x 22.86 cm
Country of Origin ‏ : ‎ India
Net Quantity ‏ : ‎ 1.00 Count
Importer ‏ : ‎ Atlantic Publishers and Distributors (P) Ltd., 7/22, Ansari Road, Darya Ganj, New Delhi – 110002 INDIA, Email – customercare@atlanticbooks.com, Ph – 011-47320500
Packer ‏ : ‎ Notion Press Media Pvt Ltd
Generic Name ‏ : ‎ Books
Best Sellers Rank: #223,405 in Books (See Top 100 in Books) #246 in Financial Accounting #8,635 in Analysis & Strategy

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