MARKETING PLAN FOR TECH STARTUPS : Built on Real Success Stories

Price: ₹452.00
(as of Jan 02, 2026 17:41:55 UTC – Details)


The book every AI founder and marketing leader has been waiting for — bold, practical, and proven to work.
By a tech executive who launched AI and developer solutions at Google and bootstrapped the marketing engine of an edge AI startup.
With contributions from 30+ distinguished leaders at companies including Apple, Microsoft, Cisco, BCG, and VMware.
“A must-read for all founders.” — Jeanine Banks, Investor and VP of Developer X, Google
“A timely kick in the pants.” — Scott Buchanan, CMO, Stacklok
“Saves months of wasted effort.” — Susan Schramm, Founder, Go-to-Market Impact
“A North Star for startups.” — Filippo Rocca, CEO, Subbyx
“I wish I had it in 2014 when I stepped into marketing.” — Ian Andrews, CRO, Groq and former CMO, Chainalysis
Building a product is hard.
Getting people to notice is harder.
This book is your trusted companion from idea to adoption to revenue.
Through real-world examples, case studies, and insights from top operators, it shows how effective marketing unlocks growth.
It’s a hands-on guide for:
• Startup founders – shortcut to clarity under pressure
• Marketing executives – gut check to align teams and accelerate growth
You’ll learn how to:
• Position with scientific precision so value is unmistakable
• Use storytelling to connect emotionally before the rational pitch
• Build consistency so every touchpoint compounds trust
• Turn AI companions into marketing superpowers
Whether you’re launching your first product or leading a global team, Marketing Plan for Tech Startups delivers practical strategies, real-world examples, and an 18-element framework across Vision, Strategy, and Execution.
❓ How is this book different from other marketing books?
It’s not theory. It’s a hands-on guide, grounded in real-world examples, case studies, and contributions from 30+ distinguished leaders at companies like Google, Apple, Microsoft, Cisco, BCG, VMware, and hot startups.
❓ Who is this book for?
• Startup founders who need clarity and focus under pressure.
• Marketing executives aligning teams to accelerate growth.
• Future marketers and career changers entering the field.
• Experienced leaders refreshing skills for the AI era.
❓ What will I learn?
• Position with scientific precision so value is unmistakable.
• Use storytelling to connect emotionally before the rational pitch.
• Build consistency so every touchpoint compounds trust.
• Turn AI into a marketing superpower to move faster and smarter.
❓ Why does it matter?
Building a product is hard. Getting people to notice is harder. This book provides an 18-element framework proven across Fortune 100 giants and fast-moving startups — helping you avoid wasted effort and unlock real growth.
❓ Can I use this framework outside of startups?
Yes. While designed for startups, the principles apply across industries, from scaling SaaS businesses to global enterprises modernizing their marketing.
❓ What stage of startup is this best for?
From idea to scale-up. Whether you’re launching your first product or expanding a portfolio, the framework adapts to guide vision, strategy, and execution.
ASIN ‏ : ‎ B0FTLVHCKG
Publisher ‏ : ‎ Justyna Bak (2 October 2025)
Language ‏ : ‎ English
File size ‏ : ‎ 15.6 MB
Enhanced typesetting ‏ : ‎ Not Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Not Enabled
Print length ‏ : ‎ 272 pages
Format ‏ : ‎ Print Replica
Best Sellers Rank: #562,378 in Kindle Store (See Top 100 in Kindle Store) #26,822 in Business, Strategy & Management #52,041 in Analysis & Strategy
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